⎛⎝gNJxi⎠⎞电竞投注:品牌历程_关于远大

第三代
第二代
第一代

ZHONGGUOYUANDAJITUANDEPINPAIBIAOSHIYOUBIAOSHITUXING、ZHONGWENSHUFAZIHEYINGWENMINGCHENGZUCHENG。PINPAIBIAOSHITUXINGDESHEJIYOUZHONGGUOYUANDAJITUANYINGWENMINGCHENGSUOXIEDEDAXIEZIMU“CGE”YIJISHANGLIANGTIAOHUXIANGOUCHENGDEYUANHUANZUHE。LINGGANLAIYUANYUTIANDIDELUNKUOYIJIZHONGGUOCHUANTONGTIANYUANDIFANGDELINIAN。YUANHUANTUXINGHAIZHANGXIANZHEQIYEBUDUANQIANXINGDEDONGLI，QUANQIUSHIYEDENEIHAN。ZHONGGUOYUANDAJITUANPINPAIBIAOSHIZHONGDEZHONGWENSHUFAZIFUYOUGEXING，CANGJINGGANGJIAN，GUPOXIAOSA。YUZHONGGUOSHUFAZITIJIEHEDEZHONGGUOYUANDABIAOSHIZHUSEDIAOWEIHONGSE，TIXIANLEZHONGGUOYUANDADEZIXIN、JIANCHIHEDUISHIYEDERECHEN，YIJIDUIWEILAIDECHENGNUO，WENJIANBINGCHONGMANJIQING，TONGSHITIXIANLEZHONGGUOYUANDA“ZHONGCHENG、POSHI、QINFEN、CHUANGXIN”DEQIYEJINGSHEN。ZHONGGUOYUANDAJITUANPINPAIBIAOSHIZHENGTIXIEDIAORONGQIA，WENZHONGJUYOUHUOLI，CHUANTONGBUSHIXIANDAI。

品牌信仰

PINPAIXINYANGGUIFANZHONGGUOYUANDADEPINPAIYANXINGHEJIAZHIGUAN。

ZHUANZHU、 JINZE、WUSHI、GEXIN、 JIANCHI。

品牌承诺

ZHONGGUOYUANDABENZHERENWENGUANHUAIHEQIANGLIEDEZERENXIN，JINGYE、ZHUANZHU、QIUBEN、WUSHI，CONGZUIYUANTOUHEZUIJIBENDELIUCHENGKAISHI，JINGDIAOXIZHUO、JINGYIQIUJING，ZAIZIJIDEFANGCUNTIANDIJINGGENGXIZUO，CHIZHIYIHENG；ZAIBUDUANWANSHAN，WEIKEHUJISHANGWUHUOBANCHUANGZAOGENGDUOBIANLIDETONGSHI，YILIANGSHENDINGZHI、GAILIANGCHUANGXINDEJIEJUEFANGAN，JIFAXIAOFEIZHELINGGAN，YINLINGJIANKANGFUZUDESHENGHUO，DAIJIRENMENYIGEGENGJIALINGRENANXINBINGCHONGMANWUXIANKENENGDEWEILAI。ZHEISHIZHONGGUOYUANDABUDUANQIANXINGDEDONGLI，YESHIDAZAOPINZHIWEILAIDECHENGNUO。

品牌广告语

电竞投注 ZHONGGUOYUANDAJITUANDEPINPAIGUANGGAOYUWEI“RANGXIANZAI GENGWEILAI”，GUANGGAOYULAIYUANYUZHONGGUOYUANDAJITUANPINPAIYUYANQUDONGQI——JINGGENGFANGCUNTIANDI，QIDIPINZHIWEILAI。ZHEISHIDIANJINGTOUZHUYANXINGDEZUOYOUMING。JILIDIANJINGTOUZHUBUDUANJINGDIAOXIZHUO、JINGYIQIUJING，ZHIZHIDADAOMUBIAO。

第二代中国远大集团的品牌标实设计，灵感来自于数学无限符号“∞”电竞投注。这一符号的拉丁文“Infinitas”，意即“没有边界”。这一寓意正好与“中国远大”的企业名称高度契合，能够体现企业对无限远大未来的执着追求。

BENBIAOSHIZAIYUANYOUWUXIANFUHAODEJICHUSHANGZHENDUI“ZHONGGUOYUANDAJITUAN”DEDUTEQIZHIJINXINGLEGAODUDETILIANYUSHENGHUA——QIWENJIANNINGLIANDEZAOXINGTIXIANLEQIYEDEWUSHIFENGGEYUQIANGLIEDEZERENGAN；YOUMEIDEHUDUYUXIANTIAOZHANGXIANLEQIYEDEZHUOYUEPINWEI；KAIFANGDEZITAIYUROUHEDESEYUN，BIAODALE“ZHONGGUOYUANDA”YIRENWEIBENDEGUANAIHETITIE；LANSEDEYUNYONGFANYINGLEQIYEDESHILIYUYUANJING。ZHENGTISHEJIGANGJINGYULINGDONGJIANJU，YUSHIZHEQIYEJIDAZHONGSHENGHUODAILAIDEWUXIANQIDIYUZISHENBAOMANDESHENGMINGLI。

电竞投注 “ZHONGGUOYUANDA”DEPINPAIBIAOSHICHONGFENTIXIANLE“ZHONGGUOYUANDA——JINGGENGFANGCUNTIANDI，QIDIPINZHIWEILAI”DEPINPAILINIAN。XIWANGZHEIYIQINHE、YOUYA、YIJINGJUANYONGDEBIAOSHIBUJINNENGGOUYINLINGDIANJINGTOUZHUDAODAWUXIANMEIHAODEWEILAI，GENGNENGYINLINGDIANJINGTOUZHUCHAOYUEZIJI，CHAOYUEWEILAI。

DIYIDAIZHONGGUOYUANDAJITUANPINPAIBIAOSHIQUYIYU“SHOUWANSHOU，CHUANGZAOXINTIANDI”，YI“SHOU”ZUOWEIJIBENSHEJIYUANDIAN，HANGAILEQIYEGENSHENDESIXIANGZHEXUEHEXIANDAIMEIXUEDEBIAOXIANFENGGE。

SHOU，QIBENSHENHANYISHIRENTISIZHIDEZUCHENGBUFEN。QIWAIYANXIANGZHENGZHIHUIHECHUANGZAO。ZUOWEIYUYANJICHUCIHUI，SHOUDUAN、SHOUCE、NENGSHOU、DONGSHOU、SHOULASHOUDENGYIGUANGFANSHENRURICHANGYONGYU，JIUKEJIAN“SHOU”DUIXIANDAIRENLEIXINGWEIDEQISHI。

电竞投注 SHOU，YURENLEIDESHENGCUNFAZHANYOUZHEYIMAIXIANGCHENGDEGUANXI，RENLEIDEJINHUADIYIBUJIUSHICONGSHOUKAISHI，SHOUSHIRENLEIFAZHANDEYONGHENGDEGENJU。CONG“SHOU”LIYI，WANCHENGLEDUIYIQIESHIDAIJUXIANDECHAOYUE。

ZAISHEJIYUANCHUANGSHANG，BIAOZHIWAIXINGCAIYONGJIWEIGULAODEYUANXING，YIWEIZHETAIYANG、DIQIU、YUELIANGDENGXINGTI，DAIBIAOWUXIAN·WANQUAN。ERZHIXIAERSHANGGUANCHUANYUANXINGDECHENG“TUOQI”SHIDESHUANGSHOUZEGOUCHENGXIANGSHANGDEZHICHENGDONGGAN，BIAODALE“YUANDA”TUANJIEYIZHI，YONGYUANXIANGSHANGDELINIAN；YUANZHOUBIANYOUSHUANGSHOUCHENGKAIDEQUEKOUZEDAPOLEYUANXINGDEFENGBI、XIANZHIGAN，CHANSHENGWAIXIANG、TUPO、CHAOYUEDESHIJUEXIAOGUO，BIAODALEBUDUANJINQU、YONGYUANKAITUO、“HAIKUOPINGYUYUE，TIANGAORENNIAOFEI”DEQIPO；“SHOU”ZUOWEIRENDECAINENGDEXIANGZHENGZHIYUBIAOZHIZHONGXINBUWEIJIAYIQIANGDIAO，YOUTIXIANLEYI“REN”WEIBENDEQIYEJINGYINGLINIAN。

电竞投注 CIBIAOZHIZAOXINGSHENJUZHEXUEHEMEIXUELINIAN，JIANJIE、ZHIGUAN、YUYISHENKE，JUYOUQIANGLIEDESHIJUECHONGJI，ZHUNQUEWANMEIDICHUANDALEQIYELINIAN。

ZUIXINDONGTAI